The Blog

Archive for September, 2007

As Facebook takes off, MySpace strikes back

“Everyone believes all the b.s. press that says MySpace is done for and Facebook has passed us,” moans Tom Anderson.
You may know Tom. He’s president of MySpace. (…)

Popularity: 3% [?]

Posted on Wednesday, Sep. 19th 2007 | in Facebook, MySpace | No Comments »

From viral branding to cultural branding

Cultural branding  (or so-called viral branding) stands apart from traditional mind share. Viral branding assumes that consumers, and not firms, have the most influence in the creation of brands. (…)

Popularity: 5% [?]

Posted on Monday, Sep. 17th 2007 | in Punk Marketing | No Comments »

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